Asif K | Digital Marketing Executive: SEO, Google Ads & WordPress Developer
Relocating to UAE · available immediately

Google Ads, SEO and WordPress, run by one marketer who ships the code.

3+ years driving high-ROI paid campaigns, page-one rankings and fast custom websites across UAE, US and Indian markets. I connect the ad click, the landing page and the report that proves it worked.

0+Google Ads conversions
0%Peak conversion rate (CTR up to 12.91%)
0+Keywords on Google Top 3 / Page 1
DR 7→21With 1.9K+ authoritative backlinks
+0%Organic traffic surge
−0%Load time, plus 30% longer sessions
About

The marketer who can open the code editor

Most campaigns leak between three hands: the marketer who buys the click, the developer who builds the page, and the analyst who reads the report. I sit in all three seats. I write the WordPress themes, PHP fixes and CSS, then run the Google Ads and SEO that send people to them. A slow page or a broken form never gets blamed on "traffic quality".

Across 3+ years in UAE, US and Indian markets, I have worked to one rule: every dirham, dollar or rupee should be traceable from search query to lead. That means GA4 attribution, multi-currency Looker Studio dashboards, and landing pages built around one clear action.

Search is also changing. I structure content and entities to earn citations in Google AI Overviews (GEO), and have already been cited for regional construction queries, while keeping classic rankings strong: 25+ keywords on Google Top 3 / Page 1.

Malappuram, Kerala, India · relocating to UAE

Techin Wallet

Nov 2024 – Present

Digital Marketing Executive | SEO & WordPress Developer · Malappuram

Integrated PPC and SEO for UAE, US and Indian clients, with Looker Studio dashboards and multi-currency GA4 tracking.

Topalign IT Solutions

May 2023 – Oct 2024

Digital Marketing Executive | SEO & WordPress Developer · Thodupuzha

Real estate, directories, hospitality, clean energy and banking sites. Won the Most Improved Performer Award 2024.

Three focus areas

Full-funnel tracking

  • GA4 attribution and conversion events
  • Looker Studio dashboards for clients
  • Multi-currency spend tracking

Conversion-first landing pages

  • One audience, one offer, one action
  • Custom Elementor, Divi, CSS and PHP
  • Speed tuned: load time down 40%

Next-gen search (GEO)

  • Citations in Google AI Overviews
  • Clear entities and structured content
  • Classic rankings kept strong

Core philosophies

Full-Funnel Ownership

Ad, page, tracking and report handled by one person, with no hand-off gaps.

High-Intent Lead Gen

Budget goes to searches that signal a ready buyer, not to vanity traffic.

Zero-Bloat Web Speed

Lean builds and few plugins, because every extra second costs conversions.

Measure Before Scaling

Tracking is verified first, so spend only grows on proven results.

Code When Plugins Fail

Custom PHP, CSS and JavaScript fill the gaps that off-the-shelf tools leave.

Local Context First

UAE, US and India buyers search differently, so each market gets its own strategy.

Core stack

Technical and strategic toolkit

SEO

Technical audits, on-page and off-page, local SEO, link building, programmatic SEO, crawl budget optimization.

GEO

Content and entity structure built to earn citations in Google AI Overviews.

Google Ads & Meta Ads

High-intent search, remarketing and social campaigns, tuned for conversion rate and CPC.

WordPress

Elementor, Divi, custom themes and plugins, speed and security hardening.

Web tech

HTML, CSS, JavaScript and basic PHP for fixes no plugin can do.

Analytics

GA4 attribution, Search Console, Looker Studio, Ahrefs, SEMrush, multi-currency spend tracking.

Case studies

Challenge, execution, result

Eight sectors across three countries. Filter by discipline.

[IMAGE PLACEHOLDER: Industrial spare parts Google Ads campaign + landing page]
PPCUAE

Heavy machinery spare parts

Challenge
Reach industrial buyers who search for exact part numbers, and keep them from bouncing.
Execution
Integrated PPC campaigns around high-intent queries, with landing page flows rebuilt for fast quote requests.
Result
A focused campaign and landing path built for high-intent industrial buyers in the UAE.
[IMAGE PLACEHOLDER: Google Ads 700+ Conversions & CVR dashboard]
PPCUAE

Facilities management: interiors, AC duct cleaning, carpentry, painting, kitchens

Challenge
Many services, high CPCs, and leads that varied widely in quality.
Execution
High-intent Google Ads campaigns split by service, with continuous bid and keyword refinement.
Result
700+ conversions, conversion rates up to 36.95%, CPC held at AED 4.87 to AED 9.62, CPC down 28%, lead conversions up 22%.
[IMAGE PLACEHOLDER: Search Console rankings for US NEMT keywords]
SEOUSA

Healthcare logistics (NEMT), Texas

Challenge
Compete for local, high-stakes search terms in a crowded US medical transport market.
Execution
Technical SEO plus local SEO, covering site structure, service-area pages and listings.
Result
Competitive keywords ranking on Google Page 1.
[IMAGE PLACEHOLDER: Corporate tax services site architecture + enquiry growth]
SEOUAE

Corporate tax & government facilitation

Challenge
Win trust and enquiries from businesses researching tax and licensing obligations.
Execution
Targeted SEO and a cleaner site architecture so each service answers a specific search.
Result
More high-value corporate enquiries from organic search.
[IMAGE PLACEHOLDER: PageSpeed score + GA4 session duration before/after]
WordPressMulti-sector

Cross-sector websites: real estate, edtech, F&B, logistics, IT software

Challenge
Slow, template-looking sites that did not hold attention or rank.
Execution
Custom Elementor and Divi builds, speed tuning and SEO-ready structure, tracked in Looker Studio and GA4.
Result
Session duration up 30%, organic traffic up 55%, load speed improved 40%.
[IMAGE PLACEHOLDER: Real estate keyword rankings + lead growth chart]
SEOIndia

Regional real estate consultancy

Challenge
Local competitors held the top spots for buyer and seller searches.
Execution
Full on-page and off-page SEO programme with link building and content aligned to buyer intent.
Result
150% more qualified inbound leads and top-page rankings for 10+ competitive keywords.
[IMAGE PLACEHOLDER: Google Business Profile insights for eco-stay / resort]
Local SEOIndia

Hospitality, tourism & eco-stays

Challenge
Resorts and vacation rentals lose bookings to travel portals that take a commission.
Execution
Local SEO, Google Business Profile optimization and fast booking-focused WordPress pages.
Result
More direct enquiries from search and maps, with less reliance on aggregators.
[IMAGE PLACEHOLDER: Cooperative bank, solar and water-treatment site screenshots]
WordPressIndia

Cooperative banking, solar energy & water treatment

Challenge
Regulated and technical businesses needing clear, trustworthy, accessible sites.
Execution
Secure, responsive WordPress platforms for a regional cooperative bank, a solar provider and an industrial water treatment firm.
Result
User-centric platforms with hardened security and reliable uptime.
Client ecosystem

Client directory across UAE, USA and India

20 live sites built, optimized or promoted at Techin Wallet and Topalign, across industrial, healthcare, real estate, hospitality and more.

ClientSectorMarketBuilt atSite

Client Dossier: extended PDF portfolio

Full case studies with dashboards, screenshots and results for every sector above.

Download Complete Client Case Studies PDF
Credentials

Certifications & honors

Most Improved Performer Award 2024

Topalign IT Solutions, for outstanding growth in paid media and web development.

Google Digital Garage: Fundamentals of Digital Marketing
Google Analytics Individual Qualification
HubSpot Content Marketing Certification
SEMrush SEO Toolkit Course
Meta Blueprint Certification
Digital Marketing Diploma, Inmakes Infotech, Kochi
Contact

Ready to relocate to the UAE. Ready to start.

If you need paid media, SEO and web build from one person, send a message. I reply fast, and I can join immediately after relocation.

© Asif K · Digital Marketing Executive · Malappuram, India → UAE
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